Course Overview

Welcome to the Product Leadership & Influence course by Transformentors Academy. This practical 5-day programme is designed to help professionals strengthen their leadership, communication, and influencing skills to become effective product leaders in modern organisations.

Throughout the course, participants will explore contemporary leadership principles, leadership styles, influence strategies, and behaviour change models tailored for product management environments. The programme also focuses on building motivated product teams, engaging stakeholders, aligning goals, and improving decision-making capabilities.

Participants will further develop active listening, communication, feedback, negotiation, and conflict resolution skills essential for leading teams and influencing stakeholders effectively. Through practical exercises, interactive discussions, and real-world examples, the course equips professionals with the confidence and skills required to lead successful product teams and drive business success.

Agenda

Day — 1 Product Leadership & Influence

• Defining product leadership, influence, and the relationship between them
• Analysing common leadership styles:
  • Visionary Leadership Style
  • Affiliative Leadership Style
  • Democratic Leadership Style
  • Coaching Leadership Style
  • Pacesetting Leadership Style
  • Coercive Leadership Style
• Discussing product leadership challenges
• Exploring tips for selecting and applying the right leadership approach
• Understanding the Behavioural Change Stairway Model
• Discussing factors that affect the ability to lead and influence others:
  • Capacity to Empathize
  • Expertise Level
  • Management Support

Day — 2 Product Team & Stakeholders

• Exploring tips to guide and build effective product teams:
  • Giving choice and time to learn
  • Letting the team own the solution
  • Interacting with the team effectively
• Exploring ways to motivate product teams:
  • Developing Mastery
  • Encouraging Autonomy
  • Enhancing Meaning and Purpose
• Defining psychological safety and its role in influencing and motivating teams
• Analysing and selecting key stakeholders to build a strong stakeholder community
• Exploring techniques to engage and involve stakeholders in product discovery and delivery

Day — 3 Goals Setting & Decision Making

• Understanding the principles of product vision, strategy, and roadmap
• Utilizing Roman’s Goal-Setting Framework to align goals with stakeholders and product success
• Understanding the benefits of collaborative decision-making
• Exploring common decision rules and their advantages:
  • Decide After Discussion
  • Consensus
  • Majority Vote
  • Delegate
  • Decide Without Discussion
• Exploring the process of inclusive decision-making

Day — 4 Conversations & Feedback

• Defining Covey’s listening levels
• Understanding the role of deep listening in identifying people’s needs and interests
• Utilizing Roman’s Feedback Framework for providing effective feedback
• Understanding the power of saying “No” in product leadership and communication
• Discussing the role of storytelling in stakeholder communication

Day — 5 Negotiation & Conflicts

• Defining conflicts within the workplace
• Understanding the Non-Violent Communication framework for conflict resolution
• Exploring different negotiation styles:
  • Accommodating
  • Avoiding
  • Collaborating
  • Competing
  • Compromising
• Discussing the advantages and disadvantages of each negotiation style
• Determining when to apply different negotiation approaches
• Utilizing advocacy and enquiry techniques to create shared solutions
• Discovering common mistakes and ineffective practices when handling conflicts

Learning Outcomes

By the end of this course, participants will be able to:

• Apply effective leadership approaches in product management
• Influence stakeholders and product teams successfully
• Build, motivate, and inspire high-performing product teams
• Identify product stakeholders and engage them throughout product development
• Understand psychological safety and its importance in team collaboration and influence
• Set goals aligned with product vision, strategy, roadmap, and stakeholder expectations
• Apply decision rules to support effective product decision-making
• Practice active listening and provide constructive feedback to teams and stakeholders
• Identify workplace conflicts and apply strategies for conflict resolution
• Apply negotiation skills and utilize different negotiation styles based on business situations

Who Should Attend

This course is ideal for professionals looking to strengthen their product leadership and influence skills, including:

• Product Leaders
• Product Managers
• Project Managers
• Team Leaders
• Product Owners
• Entrepreneurs
• Startup Founders
• Anyone interested in product leadership